LTH405Essential Intellectual Property Knowledge for SMEs and Companies


Companies are surrounded by many critical intellectual property (IP) issues and contrary to common perception, IP is NOT only useful knowledge for technical inventors but for anyone in business who wishes to protect the intellectual property assets of his business.


Course Fee SGD 450
Course Duration 1 Day
Course Timing 9:00am - 5:00pm
Course Venue 190 Clemenceau Avenue
SDF Approved Coming soon
Skills Future Credit Coming soon
Upcoming Courses

There are a myriad of IP issues such as how one can protect his business idea, trade secrets, designs, trade mark (logo, shapes, colours)of a business or the product, and right down to the patent of an invention which can be a process or a product claim.

Learn how to protect the goodwill of your business and prevent unfair competition. Harness and monetize the value of your business goodwill. Understand how to enhance marketing strategies and sustainability of a business by empowered IP knowledge

  1. Have a broad understanding of the Intellectual Property (IP) framework and how the entire business process fits within the framework and its importance in the valuation of a company
  2. Learn essential principles of law governing each IP Rights and when protection may arise
  3. Learn how to avoid infringement and assess if there are sufficient legal grounds to sue for infringement

1. Protecting your Trade Secrets and Confidential Information

  • Definition of a Trade Secret & Confidential Information
  • How Trade Secret & Confidential Information are protected
  • Enforceability of Confidentiality Clauses
  • Privacy and Personal Data rights

2. Claiming Copyright Protection

  • Subsistence of Copyright
  • Rights of Copyright Owner & Infringement
  • Authorship & Moral Rights
  • Defences to Copyright infringement

3. Can you protect your Designs

  • Requirements for Design Right
  • Exclusions from protection

4. What can Trade Mark protect

  • Definition of a trade mark
  • Grounds for Refusal
  • Infringement of Trade Marks
  • Defences to Trade Mark infringement

5. Preventing Unfair Competition using the laws of Passing Off

  • Requirements for Passing Off
  • Defences

6. Understanding Patent Law

  • Subsistence of patent(novelty; inventive step and industrial application)
  • Can software be patented
  • Rights of patent owner and infringement
  • Groundless threats for infringement
  • Rights of employer for employee invented inventions
  • Contract administrators
  • Legal managers
  • Company directors
  • Businessmen and entrepreneurs
  • Business managers
  • Business advisers and consultants
  • Architects, engineers, authors
  • Anyone who is involved in creation of intellectual works or wishes to know more about Intellectual Property laws in Singapore.

Lecture and case studies.

David Chang

David Chang

David Chang is a master trainer in commercial laws with 22 years experience in conducting workshops and legal training on wide range of law subjects. David Chang's area of expertise include Law of Contract, Commercial Law, Corporate Law, Intellectual Property, Marketing & Advertising Laws, Equity Trust, Employment Law, Hospitality Laws,, amongst others.

David Chang has a strong academic background and an experienced training professional with a Master of Laws (LLM). David is an Adjunct lecturer for various UK and Australia Universities and currently teaching for Murdoch University, Birmingham City University and the University of London International Programmes. David Chang is also part of the international law faculty that teaches at SPEED, Hong Kong Polytechnic University. David has also been appointed as Subject Matter Expert by Kaplan for Law.

David is based in Singapore and sits as an Executive Director for several companies where he provides general legal consultancy and oversight. As Principal Trainer of Harvest Consultants Pte Ltd, he has trained and taught thousands of trainees and professionals on various legal training programmes.

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